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Power and Persuasion in Media and Advertising - HC
Power and Persuasion in Media and Advertising - HC
Power and Persuasion in Media and Advertising - HC
9780778745440 | In Stock
US$31.32
US$23.49
 
Go ahead, buy it. You know you want it....How susceptible are you to tactics of subtle encouragement or even outright manipulation used by media and advertising? Power and Persuasion in Media and Advertising is a critical introduction to how marketing and advertising works to convince consumers to buy products or believe in certain ideas. Readers will learn about persuasion, credible marketing, and how their tastes and opinions are targeted and shaped from an early age.

Reading Level: Gr. 6
Interest Level: Gr. 5-9+
Guided Reading Level:
Binding: Hardcover
Series: Why Does Media Literacy Matter?
Author(s): Susan Brophy Down

Format
Size: 7 ¼″× 9 ¼″
No. of Pages: 48
Index Included: Yes
Glossary Included: Yes

GRL: Not Available at this time.
ATOS: Not available at this time.
Dewey: Not Available at this time.
Lexile: Not Available at this time.
Copyright: 2018

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Power and Persuasion in Media and Advertising


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